RV Connection

Project brief: The design process for the full-page newspaper advertisement for Ventura RV Connection focused on creating a visually striking layout that would effectively highlight the current sales and substantial discount prices. The design began with selecting a bold headline that immediately captured attention, using large, impactful fonts to emphasize the limited-time offers. Eye-catching imagery of RVs was incorporated to directly showcase the products, paired with vibrant colors like red or orange to evoke urgency and excitement. with prices and offers in large, bold text. To guide the reader’s eye, I used contrasting colors and boxes to draw attention to key details, while maintaining a clean and uncluttered design.