

Project brief: The design process for the full-page newspaper advertisement for Simi Valley Chevy focused on creating an attention-grabbing layout that effectively showcased current sales and price reductions. I used bold, large fonts for the headline to immediately capture the reader's attention, paired with vibrant colors like red and blue to evoke excitement and highlight the deals. High-quality images of popular Chevy models were prominently displayed, giving a clear visual representation of the vehicles on sale. The sales and price reductions were clearly emphasized with large text and contrasting boxes to ensure key information stood out.